Sunday, August 30, 2015

What were they thinking?

Image result for marketing fails

The position of these two signs is awful. The top one is promoting health and discouraging childhood obesity, even by suggesting that the Food Stamp program may help. I can only assume by providing families with money for fresh fruits and vegetables, instead of fast food. Then directly below is a sign for McDonald's one of the biggest fast food chains in America. We know that too much fast food has been linked to obesity. This is a marketing fail. Whomever rents these signs should have a clause so this sort of thing will not happen. These two signs should be nowhere near each other.

Sunday, August 23, 2015

Really?


I found this and had to include it. It is marketing gone wrong. An employee should have taken this sign down to avoid any confusion. How mad would you be if you pulled up to your favorite restaurant and this was the advertisement? I wonder if they advertised the free tacos in advance? The reason this really bothers me is because this seems to happen to me all the time. Especially with the local news. I watch the news at 4:30am- 7am every morning. (I am not home to watch midday news) But I watch the 5 o'clock news and nothing is ever mentioned. But on the 10pm news I hear "today the Birmingham Zoo had free admission for everyone" or "Krispy Kreme doughnuts had buy a dozen get a dozen free all day today". Or "today you could have received a free dental screening from 8am-5pm" It just burns me up inside. If these services are free or reduced for the public why not mention them at 5 am, or better yet a few days before. I am not sure if the news is the problem or if its the establishments not giving the information until late.

Thursday, August 13, 2015

This advertisement is all wrong....

This is an advertisement that Regions Field in Birmingham produced.  In my opinion this is a horrible job, I have no idea what is being advertised here. It seems like an ad for kids with the cartoon pictures but its clearly not or the beer wouldn't be there. If I was marketing this event, I would do away with the pictures of the old cars. There is also something weird about the fireworks and the operation lifesaver being listed on the same flyer. I would redesign it with a picture of hamburgers, hot dogs, sodas, and nachos etc. (all in one picture) an actual picture at the top corner. Then a picture of real fireworks at the bottom corner. With something like come celebrate with the Barons in the middle. At the bottom of the flyer I would list all the sponsors such as operation lifesaver, and Teds used cars. I would remove the 'catch phrase' Thirsty Thursdays' and the beer mug, to me it narrows down a certain demographic which is not good for business. I would want for everyone to feel comfortable coming to a game. Thirsty Thursdays sound too frat like or like rowdy drunks will be there. The single mom will stay home, the church group won't attend. The high school will be too uncomfortable taking school aged kids there.